Friday, February 6, 2009

Sync = Safer Driving

"A new study shows that Ford's SYNC hands-free system significantly reduces the level of distraction when drivers select a phone number or choose a song on their MP3 player compared with the same operations with hand-held cell phones and music players."

Read the whole story here.

"[R]esearchers found that distraction potential for most tasks was significantly minimized when the SYNC voice interface was used as compared to the manual-entry required for handheld devices. For example, reading a text message on a handheld phone typically took the driver's eyes off the road for 11 seconds compared to about 2 seconds when listening to the text message with SYNC's text-to-speech output. Drivers also meandered over lane lines in more than 30 percent of trials using handheld phones and music players for song, artist, and phone book contact selection, as compared to zero percent when performing those same tasks with SYNC."



Come on in to Barber Ford during our sunny February days and let Pete Shearer show you what Ford, and Sync, can do for you.